Experienced public communication instructors prepare you to use social media & media relations to tell your agency’s story & get positive PR.

About this event

Designed for both those who create the message such as public information officers, social media specialists, media managers and communications directors, as well as the leaders ultimately responsible for that message. Topics include:

*Using social media to get noticed for good news stories

*Using media relations to your organization’s advantage

*Managing misinformation online and in the media

*Proven messaging strategies to reduce negative reactions

*Mock news interviews and feedback to improve your soundbites and quotes

Led by subject matter experts with proven success in helping police departments, this intensive course guides communicators from government agencies, nonprofits and associations on how to improve engagement with their communities and enhance their reputations.