A tragedy has occurred. A community is shocked, hurt, and looking for answers. You’re the spokesperson for local law enforcement and you know that no is going to like what you have to say. How do you handle that moment? How does one deal with the vitriol? Julie Parker joins Danny Rouhier on his podcast and shares terrific insight on everything from common PR mistakes that companies make, the most important steps to take when you have bad news, and what’s necessary to get out in front of a news story.
